16 May 2012
An effective Product Marketing team is most probably the best insurance policy for any new venture. For a trading company the Sales tea...
9 May 2012
The process of selling costs and it takes time… A company without sales and a go-to market plan is a science project, not a business. It blows me...
30 January 2012
Need to communicate your business plan to attention deficit stakeholders? ... or perhaps just get smart feedback on your plan.Creating a one-page m...
11 September 2011
Is your business a pig or a chicken?Harold Star’s book “Chicken and Pigs – Business Models and Competitive Strategies” puts businesse...
13 March 2011
Often business owners get distracted by the complexity of their own business and end up wasting time and energy working on the wrong stuff. The bus...
27 February 2011
Running Lean (e-book) attacks the problem of how to grow web start-ups. Ash Maurya has taken my favourite business model tool “The Business...
12 December 2010
1. Have clarity in how you add value to your clients – focus on that. Leverage your point of difference2. Identify your target beachhead market ..
16 September 2010
How often do we end up with policy and rule making , getting in the way of running our business?How about throwing away the rule and policy b...
12 September 2010
NZ Business Superstars Bare all at MORGOIt’s true behind every success there are near failures. Making a go of it in emerging business space is h...
29 July 2010
The “Business Model Generation” methodology is an essential aid to all business owners and consultants, who want to document, communicate...